What does the multitasker niacinamide do for your skin?

Supports and strengthens the skin barrier
Improves elasticity
Prevents uneven skin tone
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While everyone was busy working from home, Zooming and playing Netflix, niacinamide became quite a hot topic in beautyland two years ago. But despite the sudden hype, it has actually been around for decades. Whether it really lives up to the buzz? We'll leave that for you (and your skin) to decide, but in the meantime, let's explore further what there is to know about the much-hyped beauty ingredient...

What is niacinamide and what does it do for the skin?

Niacinamide, also called vitamin B3 or nicotinamide, is a water-soluble vitamin. We get it daily through our diet, for example by eating vegetables, meat, potatoes and fish. But not only our insides need niacinamide, also our skin benefits from it. Niacinamide is the best active substance you can have for your skin. It is a real jack-of-all-trades and can be used for all kinds of skin problems: from redness and acne to large pores, from wrinkles to pigmentation.

Here's what niacinamide does for your skin:

1. Niacinamide protects
Niacinamide supports and strengthens the skin barrier. Not only does this help maintain optimal hydration levels, it also protects the skin's natural defenses against environmental stressors while repairing any signs of damage. Vitamin B3 is basically the bodyguard for your skin that you can always count on.

2. Niacinamide brightens the complexion
By repairing and protecting the skin, niacinamide helps reduce dullness, restoring the skin's natural radiance.

3. Niacinamide hydrates
Niacinamide prevents moisture loss and dehydration by supporting the production of natural ceramides by the skin. Ceramides can best be compared to glues that hold your skin cells together and thus ensure a firm, supple and healthy skin. Niacinamide even works so well that it can be applied topically to nourish flaky, tight, dry areas.

4. Niacinamide restores signs of aging
Thanks to its restorative, moisturizing properties, fine lines and wrinkles are softened, elasticity is improved and skin looks plumper and more supple.

5. Niacinamide balances + reduces pores
By targeting pores from the inside out, niacinamide helps prevent pores from becoming clogged and thus more visible. Niacinamide helps tighten pores and minimize them. It also helps balance oil production, reducing pimples and blemishes.

6. Niacinamide improves uneven complexion
Niacinamide is a go-to ingredient for treating hyperpigmentation and uneven complexion and preventing them.

7. Niacinamide soothes and has an anti-inflammatory effect
At this point you may be wondering if there is anything that niacinamide can NOT help with, and the answer is, not really. Even redness and inflammation can benefit from the soothing powers of niacinamide, to support acne, rosacea or more general skin conditions.

In short, really, niacinamide is a bit like that one super-social friend who always seems to blend in nicely with others (in this case, other ingredients) and is always behind you, no matter the circumstances. That's a keeper!

How does the Barrier boost B3 serum work?

We also call it the great "multitasker. People who use this vitamin B serum for the first time are dumbfounded at how it transformed their skin so quickly. Here's why.

The lightweight serum strengthens your skin barrier (the foundation of healthy and self-regulating skin!), visibly reduces pores, and evens out an uneven complexion.

This formula contains an optimal 5% for effectiveness without irritation - this amazing ingredient lives up to the hype.

How and when to apply the Barrier boost B3 serum?

Squeeze the pipette and drop 2-4 drops into your palm, onto your fingertips or directly onto your cleansed face and neck. For optimal hygiene, the tip of the pipette should never come in contact with your face or hands. Gently massage or pat the liquid into your skin. Wait until the serum is fully absorbed and then use a moisturizer to make sure your skin is retaining all the good stuff.

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